Coca-Cola Philippines teamed up with a local television network TV5 to gather the best and established musicians in the country with the young and upcoming stars, all together in this weekly show aired on TV and online.
Proudhive Creative was assigned to provide the opening billboard for the show. To tie up with the show’s interior designs, neon signs was used as the main visual language. As the camera moves, the neon signs light up and move to create a festive and lively mood appropriate for the show’s theme. We ended with a smooth transition into a flat logo using 2D liquid animations as a representation of the drink.